The challenge
A new website to replace one that was dated and hard to use on a phone.
Independent insurance agency
They needed a new website. The gap was how a prospect asks for a quote.
The revenue problemProspects had no clear way to ask for a quote.
Business context
An independent insurance agency needed a website that served prospects arriving through search and referral.
The diagnosis
- Prospects who found the agency through search or referral had no clear way to request a quote.
- Enquiries came in by phone during office hours, or not at all.
The strategy
Structure the website around the coverage lines the agency sells and make requesting a quote a clear next step, supported by local search foundations.
The implementation
- A mobile-first site rebuilt around the coverage lines the agency actually sells, each with its own service page.
- A short quote request flow that captures what the agent needs before the first call.
- Google Business Profile and local schema markup set up.
- A site structure the agency can add locations to later.
The documented outcome
Live, with quote requests arriving through the site outside office hours instead of only by phone during them.
How we work today
Every engagement now starts with the Revenue Leak Diagnostic: the leaks, measured in dollars and ranked, before anything is built.
See how it worksThe next step
Find out what the leak is worth.
Two weeks and a fixed fee from $2,000. You get a costed, ranked list of where your business is losing revenue, and the fee is credited to a Build signed within 30 days.